BeTheFan officially launched in 2007 with FANtastic success! It has been rewarding to build a site focused specifically for sports fans. The market for high quality licensed fan products is demanding and we are excited to bring these products to you so that you can BeTheFan! There are many places online to purchase licensed merchandise so we work hard to bring you the best experience possible.

BeTheFan started with two sports fans that imagined the best way to make a living would be selling licensed sports products. One fan had retail experience and the other with computer experience. That combined experience lead to a basic website which was successful enough that we decided to take the website to the next level and carry a variety of merchandise dedicated to all the sports fans. We're sports fans that run the business like sports fans!

Today our website has over 11,000 products and expanding daily thanks to you the fan. We are passionate about bringing your school's products to you and seeing you BeTheFan.

Please visit us often as products are added all the time. Thank you for being part of the sports fan experience and remember to BeTheFan!